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Taizhou ASSP Machinery Co., Ltd.
ASSP ASSP
ASSP
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ASSP
ASSP is a premium international auto parts brand under Taizhou ASSP Machinery. Since its founding in 1995, we have been dedicated to automotive steering and suspension chassis components, serving global OEM fitment and overseas aftermarket customers.

With over 30 years of precision manufacturing expertise, lightweight R&D capabilities, and a digitalized intelligent production system, we strive for excellence in the reliability of every single component. Our independent patents and industry-leading manufacturing standards define the premium quality of chassis parts.

Our products are exported to major regions worldwide. In 2025, the brand expanded to Thailand, with the Thailand production base officially put into operation. The synergistic dual-base layout at home and abroad ensures more stable and efficient supply for global customers.
ASSP – driving stability and reliability for vehicles worldwide.
Development History
2006
Brand inception – the start of our global journey
ASSP officially established the ASSP brand, leveraging the company's years of auto parts manufacturing experience to focus on overseas markets, laying the core foundation for subsequent global supply and brand internationalization. By this time, the company had completed its initial overseas market layout, with products covering multiple countries and regions across Asia, the Middle East, Latin America, the European Union, and North America.
2009-2014
Capacity Upgrade – Brand Strengthened
The company relocated to the standardized industrial zone in Xuanjiang, Lupu, expanding its plant and upgrading core control arm production lines. Continuous multi-million-yuan investments were made to upgrade automated production equipment and establish a standardized manufacturing system. At the same time, the company set up a brand operation center in Shanghai and initiated patent technology applications, comprehensively enhancing the technical strengths and product stability of the ASSP brand to support large‑scale expansion in overseas markets.
2015-2016
OE Market Entry – Brand Credibility Boosted
The ASSP brand officially entered the OEM original equipment market, with product quality gaining recognition from global automakers, and the company's output value exceeded RMB 210 million. In the same year, the brand was awarded the title of "Taizhou Brand Name Product," and the ASSP graphic and word trademarks were rated as "Taizhou Famous Trademarks." Brand awareness and credibility were comprehensively enhanced, establishing ASSP as a benchmark brand for high-quality chassis components in overseas markets.
2017-2019
Innovation – Building Global Trust
ASSP focuses on the high-end overseas OE and aftermarket segments, operating with a clear differentiation strategy from the domestic aftermarket brand VIK. The company continues to deepen its technological R&D efforts, collaborating with Zhejiang University of Technology to develop proprietary automated production equipment. Leveraging its status as a High-Tech Enterprise, ASSP persistently optimizes product processes, delivering high-durability and high-precision quality that solidifies its cooperative relationships with overseas customers. The company has been repeatedly recognized as a Local Industrial Star Enterprise and an Advanced Enterprise in Technological Innovation.
2020-2023
Certified Quality – Industry Pioneer
The ASSP brand won the Best Quality Award from ADVANCE in the United States, receiving authoritative recognition in the international market. In collaboration with China Automotive Engineering Research Institute (CAERI), the company optimized product structures and enhanced fatigue durability performance. Meanwhile, ASSP secured invention patents and took the lead in formulating the "Zhejiang Made" standard for MacPherson suspension aluminum control arm assemblies for passenger vehicles. Deeply engaged in the automotive lightweighting sector, ASSP's aluminum chassis components have become a core competitive product in overseas markets. Leveraging its ERP system and lean production model, the company has achieved standardized, high-quality, and low-cost mass production, meeting the supply standards of global automakers.
2024-2025
Global Reach – Brand Reinvented
The company initiated its strategic layout by establishing a manufacturing base in Thailand, marking the beginning of overseas localized production. In 2025, a full suite of digital intelligent systems including PLM, MES, and WMS was fully implemented, building a digital factory framework. ASSP has now formed a dual-base model combining "domestic R&D and smart manufacturing" with "overseas localized production," enabling it to fully undertake global OEM fitment and high-end overseas aftermarket orders, significantly boosting the brand's global competitiveness.

2006

2009-2014

2015-2016

2017-2019

2020-2023

2024-2025

Product introduction
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Control Arm

OE: 545011FU0A

Material: Sheet Metal

Control Arm

1
Control Arm

OE: 20924215

Material: Forged Steel

Control Arm

2
Control Arm

OE: GB5Z3079G

Material: Cast Steel

Control Arm

3
Control Arm

OE: 545009N00A

Material: Forged Aluminium

Control Arm

4
Control Arm

OE: 4L3Z3079BA

Material: Cast Aluminium

Control Arm

5
Stabilizer Bar

OE: 4882006060 4882006061

Material: alloy steel

Stabilizer Bar

6
Suspension Ball Joint

OE: 51230SNAA02

Material: Forged Steel

Suspension Ball Joint

7
Tie Rod End

OE: 307419801

Material: Forged Steel

Tie Rod End

8
Tie Rod

OE: 1J0422807B

Material: alloy steel

Tie Rod

9
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Production site and quality assurance